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Facebook's Aging Audience
As social media titan, Facebook, celebrates its fifth birthday, it seems that the members of the Facebook community are maturing as well. Currently, the fastest growing demographic of site users is...
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Social Media: Look Before You Jump In
Before you say to yourself, “My company needs to be on Facebook” or “How can I get my organization on Twitter,” you need to ask yourself the more fundamental question of WHY? What do you hope to do...
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How to Subscribe Using RSS
So now that we’ve invited a lot of people to our blog, we thought we might share a good how to video on how to subscribe, to make sure you don’t miss anything. Take a look and learn how to subscribe to...
View ArticleSocial Media is Like a Party
I read a good analogy of social media the other day, and I like to use it when I compare social media to traditional advertising. Think of it as if you were walking into a party. Traditional...
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Widget Wizardry: Web 2.0 Connections Made Easy
Companies all around are getting connected to the social media world. You may be on Twitter, or your might prefer Facebook, but the question is, do people know about your presence? It’s simple to take...
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Designing Web Sites to Include Social Media
By John Gibson, VP Creative ServicesOften when designing a site I find myself spending a good deal of time organizing content and thinking through how the end user can best absorb the information...
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Tips for Designing Twitter Pages
By John Gibson, VP Creative ServicesTwitter is a great resource for companies to further market themselves, post company news, drive traffic to their web site and much more. Although tweets are...
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